Embodied by its new tagline, "Give Joy. Give Together. Give More.," new logo and suite of colors, fonts and graphics emphasize the joy of giving.
AUSTIN, Tex., August 18, 2022—GivePulse, Inc. today unveiled a new brand emphasizing the joy of giving, a central pillar of the company's mission. Embodied by its new tagline, "Give Joy. Give Together. Give More.," the brand includes a new logo alongside a complementary suite of colors, fonts and graphics. The launch comes as GivePulse celebrates a decade of social impact with its 10th anniversary in 2022.
"At GivePulse, we believe real positive change can happen when volunteers, students and professionals intentionally learn, lift and collaborate," said George Luc, co-founder and CEO of GivePulse. "Our platform provides a place where everyone — from all walks of life — can come together to make a difference in their communities. Our new brand is a reflection of that: it highlights the reciprocity of joy and impact in both community and oneself."
GivePulse's new brand includes a refreshed logo and a palette of bold, primary colors that communicates the energy and vibrancy of the GivePulse community. A suite of branded elements, including a "Giving Here" and a "Give Infinitely" symbol, compliment the logo and highlight core offerings of the GivePulse software, which provides an all-in-one platform to list, find, organize and measure the impact of service-learning, community engagement, philanthropy, corporate social responsibility and volunteerism.
The enhanced brand comes as GivePulse celebrates its 10th anniversary. Since launching in 2012, GivePulse has helped more than 100,000+ groups coordinate, track and mobilize volunteers, donors and supporters. In doing so, it has empowered millions to create positive change for the organizations and causes they care most about.
That mission was more vital than ever during the onset of the COVID-19 pandemic. Recognizing the need to connect local organizations to citizens who wanted to give back, GivePulse partnered with the City of Austin to create the "COVID-19: How to Help" campaign. The city-wide campaign mobilized funds and activities focused on addressing homelessness. And when the Texas winter storm struck, GivePulse activated warming centers, water stations, showers and laundry facilities for the community in partnership with the City of Austin and local organizations.
"From day one, our mission has been to solve tough social problems through the use of technology," said James McGirr, co-founder and chief technology officer at GivePulse. "Staying true to that original mission, today, our platform continues to innovate and bring individuals and organizations together to drive social impact. With our new brand, we hope to shine a light on the joy that creating positive change can bring."
For more information on GivePulse’s new brand, visit www.givepulse.com/brand.
About GivePulse
GivePulse's mission is to enable everyone in the world to participate and engage in lifting their community to new heights. We do so by providing a platform to list, find, organize and measure the impact of service-learning, community engagement, philanthropy, corporate social responsibility and volunteerism.
Founded in 2012 in Austin, Texas, GivePulse works with 650,000+ groups, including colleges and universities, nonprofits, businesses, K-12/school districts and cities and municipalities. Together, we connect millions of people in an effort to create positive social change.
Start making a difference today by visiting www.givepulse.com.